Treat your day as 1,000 minutes of money

Transcript

Transcribed by machine (Whisper) from the episode’s audio, so a word may be off here and there.

1. 12:02

   more money every time. You have a concept that I love to build a thousand minutes a day. Can you walk me through that? As an independent contractor, you're by yourself every day. You have no boss. You could have coaches and whatever. You have to wake up every day and you have to go make money. And if you don't know what to do with your hours, your minutes, you could use them very, very unwisely. So when I first got into real estate, one of the hardest things I had to figure out is what do I do all day?

2. 12:30

   So when I got into the business, I got to figure out structure. I need to blueprint for myself. So I'm going to do it in two ways. One, I have a three-part structure for my day. I'm going to find business, keep business, do business. I'm going to be the CEO, CFO, and COO of my own life. And that's going to be my day. And I'm going to do that within a block of minutes. So you have 1,440 minutes every single day. On average, me, especially before I was married, kids, et cetera, some people have 500 minutes a day to be productive and do their work.

3. 13:01

   Some people have way more. On average, you have 1,000. You have to treat those 1,000 minutes like money. It's the only way you won't waste it. If you had a thousand dollars in your pocket and someone took out five and ran away, you wouldn't then say, Hey, here's the rest. Right. But people do that with their time. You have a bad phone call for five minutes. Someone pisses you off and you, you give them the rest of those money. You're like, you know what?

4. 13:29

   Here you go. You should take it. And they do that with their time because they don't think about their time as their greatest asset. And so I would wake up and I'd write down, I'm the CEO. This is so stupid. I'm the CEO of my own bank of time. Today, I have a thousand fresh dollars and I have to use them wisely. And if they're unused, I get to invest them into tomorrow. If someone ruins them, it's fine. It doesn't mean anything. And it helped me become so much more productive. Our meetings turned into 15 to 30. My days then became basically 15-minute increments. So I could just do 10 times more in one day than anybody else. And it wasn't because I was necessarily doing more. It's because I was just valuing my time that much greater.

5. 14:10

   I held myself and my time to the highest regard in as humble and nice of a way as I possibly can. Like I never walk into meetings like, hey, just so you know, I have 14 minutes, go. Like I don't do that. That's insane. But what changed in the meetings, for example? Like, so how do you go from having an hour long meeting to a 15 minute meeting? And like, what is it the tangible things that you did that changed that? Is it no small talk? Is it just business? Is it like, how did that work. It depends on what the meaning is. It depends on what the call to action is going to be and what we're looking to do. And you'd be surprised when you offer up less time to somebody else. It also means that they get to take less time with you. And most people aren't rude about it. Most people are actually thankful. It doesn't mean you don't have small talk. It means you don't

6. 14:56

   have unnecessary, unproductive, no talk. Small talk is great. Like you and I, we shot the shit for a few minutes before this started, you know, I'm human, but I also really, really, really, really hate wasting time. And I don't think anyone else should waste my time. And I refuse to waste anybody else's. And you just get that much more done. Like in 2000, I think it was, maybe it was 18. It wasn't 18. It was a rough year for real estate in New York. Rough. That was the I think I crossed 800 million in sales that year, which today is a small number. But at that point, and I wasn't the best, I was by far the least connected, but we outsold the next highest sales team by I think like $350 million that year, which is almost a million dollars a day.

7. 15:48

   And I swear to you, it was because my team was a machine and operated with a high value currency of time in a way where everybody else would just go show. They're just selling. They're busy.