OpenAI will rev-share with plugins and recommend by retention

Transcript

Transcribed by machine (Whisper) from the episode’s audio, so a word may be off here and there.

1. 11:43

   the attention it probably deserves that will become really really important down the road that's kind of people are sleeping on that's like a vision yeah yeah important i think the sleeper is a ecosystem so opening it all up uh and the commitment the deep commitment we have towards opening it all up so we have signing with chantipity 16 partners very very proud of that like we started that like really it was sort of like in the moment last year um i was talking to creators of pi and open code and it was like of course you know you should just be able to use the codex sign-on and then you know use the usage and then usually we kind of like shook hands you know like virtually we're like you know it's just like use this this uh this auth um and then you know kind of trust you to not do anything shady you know that grew obviously that became quite

2. 12:27

   popular and then you know now we made it you know an actual thing that we support with many many partners um and i'm excited to grow that very quickly you know the other side as well is like opening up all of the infrastructure and how we build for chat you know with plug-in extensions also plugin discovery, just allowing everyone to ship something to maybe 1.2 billion users and benefiting from that distribution.

3. 12:49

   And we also have shared economics that we didn't actually talk in the keynote, but we will pay our plugins that are popular and are seeing a lot of usage. They're going to get part of the revenue share as well. And so I think this commitment towards an open ecosystem is going to be very exciting. That's amazing. Okay, so as an example, so say Notion, somebody's using the Notion plugin or the Figma plugin within ChatGPT work.

4. 13:16

   Notion, Figma make money from people using it within the app. Yes, so we have, you know, all these subscribers that use ChatGPT, they get a certain amount of usage. And then when they have that, when their users use that usage with the plugin or within the other product, when they use sign-in with ChatGPT, you know, we will have like some shared economics with them where they will get remunerated.

5. 13:38

   One of the, I don't know, things I think that gets people excited about plugins and ecosystems is distribution platforms, ways to kind of get out there. People discover my app, it blows up. Do you have any advice for people that want their plugins to, you know, bubble up, to get discovered? Build a good plugin. Yeah. The way that it works, then we'll obviously tune the system, but we look at retention numbers.

6. 13:59

   We look at, you know, how successful the plugin, the quality. And then, you know, that's what we then start to recommend to users in conversations. And so your plugin can just get recommended to a significant slice of users. Obviously, if your plugin is not quite good, it will stop being recommended. That's amazing that you're looking at retention of people using that plugin. That's right. Is it actually adding utility?

7. 14:20

   Is it enabling Chatbiki to do something else? Got it. So it's not so much an AEO kind of get the right words and get people writing about you. It's people using it, consistently sticking with it. That's right, I think. Okay.